September 24th at 11:00am (PT) | VIP Marketer Meet-up Luncheon
Change Up Your Demand Strategies and Tactics to Align with Today’s Buyers and Buying Groups
Deb Wolf
Chief Marketing Officer
Arianna Etemadieh
Demand Generation Marketing Lead, US & Canada
Kristi Berg McCutchen
VP Marketing Enterprise
Carolyn Wellsfry Cheng
Director, Global ABX
Moderator
Matt Heinz
Founder/President
Speaker
Chris Rooke
Chief Executive Officer
Activate’s Bay Area Marketer Meet-up is more than just an afternoon of best practices and tips. Please join Activate as we host an intimate, invite-only VIP gathering for our Bay Area-based marketing community. Our mission is to help connect like-minded B2B marketers to share and compare notes on the strategies and tactics teams apply to drive demand, generate pipeline, and deliver revenue.
The format, featuring a networking lunch, will be a moderated conversation energized by a panel of B2B marketers from Dataminr, Uber Technologies, Workday, and formerly Google & AWS sharing demand strategies and tactics. You will have the opportunity to share your experiences and compare notes with fellow B2B marketers.
A few highlights of topics and themes we’ll discuss include:
- Strategies to connect with real buyers–not just leads
- What’s really moving the needle in 2025
- How to prioritize demand tactics when resources are tight
- Brand + Demand alignment: truth or myth?
Join Activate with speakers from Dataminr, Uber Technologies, Workday, and formerly Google & AWS as they help you ignore the fluff and accelerate the good stuff (your pipeline).
Register to reserve your seat today!
Date: Wednesday, September 24, 2025
Time: 11:00 am to 1:30 pm (PT)
Location: Flemings, 180 El Camino Real G-2, Palo Alto, CA 94304
